The next time you're in the mood for finger-licking barbecued ribs, try this savory spice rub. It’s developed exclusively for us by Ad Hoc, the Napa Valley eatery inspired by classic comfort food that chef Thomas Keller enjoyed as child. Our spicy-sweet rub combines pure brown sugar and savory kosher salt with garlic, cayenne pepper and smoked paprika. This versatile blend tastes great on everything from ribs to barbecued chicken or beef. It’s very easy to use —just sprinkle the seasonings onto your meat, then cook in the oven or on the barbecue.